28 July 2009

SAMBA HQ Competition

This competition held on may 2009. SAMBA headquarter in KAFD (King Abdullah Financial District) is one of the most important tower in the district. It has strategic location. This gives nice view towards the financial plaza in the heart of the main 5 buildings in the district.

Omrania worked with HOK (USA) as joint venture. My Design was one of the 2 designs submitted to the final jury. it was a nice experience to work with experts. However, I wasn't too happy with design development since the main concept distorted a little bit.

The main concept is to have formal and elegant elevation toward the main entrance of the bank. Since this is what costumers see while they enter the building. And this formal elevation is holding behind it a crystallized atrium to break the formality and give comfort feelings to the employees inside the bank. Also to have refreshing view toward the financial plaza.












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